About Annelise
Paris-based freelance junior Art Director with 8 years of experience in the fashion industry. I started my career as a collection merchandiser before transitioning to a more creative career three years ago. My services range from image creation, including campaigns, content, digital assets, website visuals, lookbooks, to branding and brand identity. I still work occasionnally on commercial/wholesale/collection merchandising consulting jobs.
Clients includes : Lemaire, Louis Vuitton, L'Oréal, WWD, LVMH, Love Want, Robb Report, Chimi, as well as emerging brands, talents, and magazines
Portfolio :
French
Native or bilingual
English
Native or bilingual
Spanish
Fluent
Swedish
Conversational
Can work on-site
Paris (up to 50km)
Experience
- Annelise LPCREATIVE CONSULTANT, ART DIRECTION/BRANDING/IMAGE/STYLINGFASHION AND COSMETICSJanuary 2022 - Today (4 years and 6 months)Paris, FranceBRANDING STRATEGY & IDENTITYART DIRECTIONSTYLINGIMAGE CONSULTINGClients : Louis Vuitton, WWD, Robb Report, L'Oréal, Accor, Up&coming talents, Editorials...
- The Spaghetti ArchivesCREATIVE PROJECTS MANAGERJanuary 2021 - January 2023 (2 years)Paris, FranceWEBSITE & UX REDESIGNFINALIZATION OF BRANDING BOOKCOPYWRITING FOR SOCIAL MEDIA, PRESS RELEASES & WEBSITESOCIAL MEDIA CONTENT CREATION & ART DIRECTION with SOPHIACAMPAIGN SHOOTS prep & on setEVENT/ POP-UP COORDINATION & SET DESIGNASSIST IN PIECES CURATION & STYLING
- RSVP ParisMARKETING PROJECTS MANAGERFASHION AND COSMETICSSeptember 2018 - March 2022 (3 years and 6 months)Paris, FranceProduct strategy : sales and competition analysis, recommendations in terms of collection structure, functions, product development, pricing, and discount strategyNew editorial strategy for InstagramDevelopment of CRM plan for VICDigital product merchandising (mobile & desktop)
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Education
- Master's Degree, Management de la Mode et du LuxeEBS - European Business School Paris2016Master's Degree, Management de la Mode et du Luxe
- Envisioning luxury certificate, Luxury and fashion managementDomus Academy2015Envisioning luxury certificate, Luxury and fashion management