About Angelica
English
Native or bilingual
Spanish
Native or bilingual
Experience
- White Canvas Co.Email Marketing SpecialistE-COMMERCEOctober 2023 - Today (2 years and 8 months)Led strategy, content calendar, copywriting, design, Klaviyo execution and reporting for multiple eCommerce clients.
- +64% attributed revenue MoM through optimized segmentation and messaging
- Increased list growth by 1,850% through new signup incentive; contributed $7.8k in additional revenue
- Improved open rates to 58–64% over multiple months through value-led content and improved deliverability
- Click rate rose 45% MoM after refining CTA placement and visual clarity
- White Canvas Co.Graphic DesignerE-COMMERCENovember 2022 - October 2023 (11 months)
- Created brand guidelines and developed visual identities for eCommerce clients, ensuring consistency across web, email, and social.
- Designed email templates, paid media creatives, and social content across multiple digital channels.
- Designed eCommerce UI/UX Shopify mockups with a focus on clarity and mobile responsiveness.
- ProInternetFrontend DeveloperDIGITAL AND ITOctober 2021 - May 2022 (7 months)
- Coded and maintained websites with a focus on clean, responsive design using HTML, CSS, and JavaScript.
- Developed interactive prototypes and supported the creation of elaborate eCommerce platforms, ensuring smooth user experiences and scalable front-end architecture.
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Education
- Klaviyo Product & Deliverability CertifiedKlaviyo Academy2023
- BA in Graphic & Multimedia DesignUniversidad del Noreste2022