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Andrea MazzeiAM

Andrea Mazzei

Go-to-Market Automotive | SaaS & Tech | FR, DE

€300/day
Paris, FR
8-15 years

Average response time: 1 hour

About Andrea

I help SaaS and technology startups in the automotive and mobility sectors expand into Europe — building trusted connections with OEMs, Tier 1, and Tier 2 suppliers.

With more than a decade of experience in B2B sales and business development, I’ve worked at the intersection of software, semiconductors, and smart manufacturing, bridging technical innovation with real market traction.

I’ve built a strong network across the European automotive ecosystem, working closely with C-level executives, engineering leaders, and innovation teams. I thrive in complex, cross-cultural environments — where strategic thinking and execution meet.

Today, I support startups and scale-ups looking to:

• Design and execute their go-to-market strategy for France and Germany.
• Build partnerships with OEMs, Tier 1s, and semiconductor players.
• Translate their technology into local business value.

Based in France 🇫🇷, fluent in English 🇬🇧, French 🇫🇷, and Spanish 🇪🇸.

Im passionate about innovation, mobility, and helping good ideas find their market.
  • Spanish

    Native or bilingual

  • English

    Fluent

  • French

    Fluent

Remote only
Primarily works remotely

Experience

  • EPLAN
    Global Strategic Account Manager
    AUTOMOBILE
    September 2023 - October 2025 (2 years and 1 month)
    Paris, France
    EPLAN is a leading German provider of industrial engineering software, widely used across the automotive and manufacturing industries for automation and smart factory projects.

    As Global Strategic Account Manager, I led the development and growth of key automotive accounts — Renault, Stellantis, and Michelin — positioning EPLAN as a long-term technology partner and standard tool for production line design and maintenance worldwide.

    My Role:

    Managed C-level relationships with OEMs and Tier 1 suppliers in France and Europe.

    Traveled regularly to Germany (HQ) and to clients’ production plants worldwide to align technical and commercial teams.

    Negotiated global pricing frameworks and multi-site agreements.

    Anticipated client expansion projects in automation and Industry 4.0.

    Coordinated private innovation events to showcase EPLAN’s new capabilities.

    Developed strategic alliances with complementary suppliers to increase account penetration.
    Digital Transformation Industry 4.0 Key Account Management B2B SaaS Smart Factory
  • ARKAMYS
    Business Development Manager – Semiconductors
    AUTOMOBILE
    July 2020 - September 2023 (3 years and 2 months)
    Paris, France
    Arkamys is a French startup specialized in 3D audio and sound-processing software for the automotive infotainment market.

    As Business Development Manager, I led the international expansion strategy by connecting Arkamys with major semiconductor suppliers and OEMs across Europe, the US, and Asia.

    The goal was to position Arkamys as a recognized software partner integrated into the infotainment systems of leading automotive brands.

    Acted as the bridge between semiconductors, R&D, and automotive OEMs.

    Designed and executed the global partnership strategy targeting infotainment suppliers.

    Coordinated custom demo developments between chip vendors and Car OEM's

    Managed international business relationships across France, Germany, Korea, and the USA.

    Represented Arkamys at key automotive and tech events to promote new sound technologies.

    Results & Impact

    Built partnerships with top-tier semiconductor companies, opening doors to major OEM projects.

    Achieved integration of Arkamys’ technology into infotainment platforms validated by chip partners.

    Contributed directly to winning contracts with the three largest automotive OEMs in Europe.

    Elevated Arkamys from a local French startup to a globally recognized audio software supplier.
    Semiconductor and Hardware B2B SaaS Business development Start-up Automotive SaaS
  • TDK
    Business Development Manager – Automotive & Electronics
    AUTOMOBILE
    February 2019 - January 2020 (11 months)
    Paris, France
    Managed business development and strategic accounts for TDK's Automotive & Electronic Components division. Expanded market share across France and Spain by strengthening partnerships with OEMs and Tier-1 suppliers. Developed go-to-market strategies for sensor and component technologies supporting mobility innovation. Led international negotiations, aligning product roadmaps with client technical needs. Contributed to sustainable and digital transformation projects within the automotive value chain.
    Semiconductor and Hardware B2B Sales Business development

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Education

  • MBA – Management & Business Administration
    Université Paris 1 Pantheon Sorbonne, Paris France
  • Master's in Electrical Engineering & Sustainable Development
    Université de Lille 1, Lille France
    2018
    Master's in Electrical Engineering & Sustainable Development

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