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Andra BancuAB

Andra Bancu

Editorial & Content Strategy Lead | Publishing

€350/day
Amsterdam, NL
8-15 years

Average response time: 1 hour

About Andra

My name is Andra, multidisciplinary marketeer currently focused on helping businesses building and shaping their brand.

I help ambitious businesses to develop their brand image by developing a to a strategies, writing briefs and developing a plan to action.
Communication and taking ownership is the 🔑elements that helps me build your success.
  • English

    Native or bilingual

  • Dutch

    Conversational

  • French

    Fluent

  • Romanian

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Stellantis
    Brand manager
    AUTOMOBILE
    June 2023 - Today (2 years and 11 months)
    Amsterdam, Netherlands
    Led editorial and content strategy for international campaigns across EU markets, overseeing SEO content, PR storytelling, and brand narrative alignment.

    Editorial strategy and roadmap
    • Content governance and quality standards
    • Brand voice and narrative frameworks
    • Publishing and content architecture
    • Long-form editorial content
    • SEO-driven content strategy and optimization
    • Technical, compliance & B2B writing
    • Editorial editing and content QA
    • Thought leadership and PR narratives
    • Media and campaign content
    • Executive and brand communications
    • Editorial support for events, workshops, and talks
    • Cultural program content and positioning
    • Lifestyle, hospitality, and premium brand storytelling
    Storytelling Communication 360° Web project management Agile method Writing SEO

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Education

  • Science of European Administration
    Vrije Universiteit Brussels
    2019

Skill set (41)

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