About Alice
English
Native or bilingual
French
Native or bilingual
Experience
- Marketing et communicationConsultante freelanceApril 2025 - Today (1 year and 2 months)Paris, France
- Voici mon site internet - alicedelassus.fr - ou vous pourrez découvrir une sélection récente de mes projets.
- The Wellbeing ProjectSenior Marketing Communications ManagerHEALTH AND WELLNESSFebruary 2020 - April 2025 (5 years and 2 months)Paris, FranceReporting to the Chief Brand Officer to strengthen brand coherence, awareness, and equity. Delivering results within defined KPIs and budget parameters.- Managing a team of two internationally based team members to advance strategic priorities.- Overseeing all content production management for the organisation, including for media releases, social media communication, events, and audio-visual productions.- Developed and delivered a range of integrated campaigns to drive brand visibility and promote the organisation's key messages, research, and tools.- Led the promotional marketing for the organisation’sfirst in-person Summit gathering 1000+ senior leaders from 83 countries.- Project-managed the delivery of 50+ online webinars featuring industry experts, reaching 200,000+ senior leaders worldwide.- Led monthly meetings with the sales team to identify best practices and find opportunities.- Designed, developed and distributed two annual Impact Reports, a key sales enablement tool.- Led the multi-channel launch of leading-edge research in partnership with the World Economic Forum, SSIR, and The Guardian.
- Cancer Research UKSenior Marketing ExecutiveCIVIC AND SOCIAL ORGANIZATIONSDecember 2018 - February 2020 (1 year and 2 months)Londres, United KingdomCancer Research UK is the world’s largest charity dedicated to saving lives through research.- Collaborated with cross-functional teams to develop assets for a high-profile integrated brand campaign that resulted in a 25% growth in brand awareness.- Spearheaded digital marketing campaigns using advanced audience segmentation and analytics, increasing engagement on digital platforms by 30%.
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Education
- Master 2 in Professional MarketingCHARTERED INSTITUTE OF MARKETING (CIM)Master 2 in Professional Marketing
- Bachelor of ArtsUNIVERSITY OF BRISTOLBachelor of Arts