About Alexandre
Bonjour 👋🏼
Je suis Alexandre, un UX / UI Designer | Product Designer | Webdesigner motivé par l'envie de créer des experiences digitales uniques et impactantes.
Avant de devenir designer, j'ai travaillé en marketing digital pendant presque dix ans, au service de grandes marques telles que Porsche et NBA. Je me spécialise aujourd'hui dans la création d'interfaces web et mobile.
-> J'interviens sur chaque étape du design de votre produit digital : recherche utilisateur, définition des ‘pain points’, création de user flows, cartes d’empathie, journey mapping, architecture d’information, design systems, wireframing/protoypage, et tests utilisateur.
-> J’apporte des solutions innovantes et impactantes pour la création de site web responsive (desktop, mobile et tablette), application mobile native et web application.
-> J’optimise mes designs pour améliorer l’expérience de vos utilisateurs, fluidifier les parcours, et vous remettre une maquette graphique en équilibre avec vos valeurs et le process du design thinking.
🚀Mes compétences
UX/UI: End-to-End Product Design | Analyse de données | Conception visuelle | UX Strategy & Research | User Personas | User Journey Maps | User Flows | Low/Mid/High Fidelity Wireframing | Prototypage | Test Utilisateurs
💻Mes Outils
Figma | InVision | Marvel | Sketch |Adobe XD | Proto.io | Adobe |Photoshop | Adobe Illustrator | WordPress | Shopify | Webflow
💬 N’hésitez pas a me contacter pour discuter ensemble de votre projet. J’aurais plaisir a découvrir votre entreprise et vos besoins.
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- Alex CheneyUX / UI Designer | Product DesignerE-COMMERCEJanuary 2023 - Today (3 years and 5 months)Paris, France• Leading the design process from beginning to end: empathizing with users; defining their pain points; coming up with design solutions; creating wireframes, mockups, prototypes.• Testing and adjusting designs, following an iterative process driven by client feedback and input.
- PorscheDigital Marketing ManagerAUTOMOBILEJune 2021 - October 2022 (1 year and 4 months)Paris, France• Responsible for the overall digital strategy of Porsche France, leveraging on all channels available to lift brand awareness and attractiveness, while driving sales for specific car models (tied to business objectives)• Day-to-day management of media and creative agencies to design and execute digital campaigns across paid social, search, display, DOOH, influencer marketing etc…• Leading the strategy and content planning for Porsche's social media channels in France (IG: 303k followers, FB: 575k, TW: 16k, YouTube: 5.6k)• Overseeing the optimization and maintenance of the Porsche.com/fr website and local Porsche dealer websites
- NATIONAL BASKETBALL ASSOCIATION (NBA)Digital Marketing (Associate Manager)SPORTSJuly 2018 - January 2021 (2 years and 6 months)Hong Kong• Led the strategy and execution of all marketing campaigns for the NBA's regional APAC website (paid media, content marketing, SEO/SEM etc…)• Continually enhanced UX/content offering, while growing the website's traffic to an average of 60k monthly unique users, over 1 min session duration, bounce rate below 45%• Managed strategy and content planning for the NBA's social media channels in Indonesia (FB: 1M followers, IG: 90k, TikTok 90k)• Oversaw paid media strategy & influencer marketing (focus on engagement, fan acquisition and conversion); demonstrated growth in followers across all accounts managed : +80K on IG, +30K on TikTok
Reviews
Recommendations
EC
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Education
- Bachelor of ArtsESEC - Ecole Supérieure d'Etudes Cinématographiques2012Bachelor of Arts (B.A.), Cinematography and Film/Video Production
- Bachelor of ArtsKingston University2009Bachelor of Arts (B.A.), International Relations and Affairs
Certifications
- UX Design CertificateGoogle2023