About Alessandra
Passionate and experienced in creating and managing engaging events that meet client needs and effectively market products. Reliable, hard working and committed to seeing results and achieving goals.
Beside my knowledge & interest in food & wine, my international background combines an extensive experience in the luxury and wine industry in Italy, New York, Hong Kong and Singapore, which gives me exceptionally strong sales skills.
Throughout my career, I have demonstrated a strong ability to remain flexible and adaptable in dynamic work environments. Whether it was navigating tight deadlines, adjusting to changes in project scope, or taking on new responsibilities, I have successfully embraced change while maintaining a positive attitude.
I am an extremely warm, enthusiastic and engaging communicator, with the ability to listen and understand client needs and translate these into experiences they love.
Italian
Native or bilingual
English
Native or bilingual
French
Fluent
Can work on-site
Paris (up to 50km)
Experience
- MICHELIN - ROBERT PARKER WINE ADVOCATECheffe de ProjetWINE AND SPIRITSSeptember 2023 - July 2024 (10 months)Paris, FranceResponsible for the development of a wine study about Hungarian wines including the organization and coordination of three key events in Tokaj - Hungary - and Paris - France.Key Roles and Responsibilities:Overall coordination and oversight of the project.Ensuring adherence to timelines and budget.Coordinate monthly steering committeeResearch TeamConduct international wine experts research & recruiting.Analyze data and contribute to the study report.Prepare presentation materials for events.Event CoordinatorPlan and execute the events in Tokaj and Paris.Coordinate with wine experts and reviewers.Management logistics, marketing support.
- Angra Wine & SpiritRelationship ManagerWINE AND SPIRITSDecember 2018 - December 2021 (3 years)Singapour, SingaporeDeveloped online and offline client strategiesIncreased private client revenueOrganized creative corporate and Horeca promotional eventsWorked with marketing to improve online sales and marketing collateral Addressed client inquiriesHandled customer complaints and sought timely resolutions
- Bacco WinesBusiness DeveloperWINE AND SPIRITSSeptember 2017 - December 2018 (1 year and 2 months)Singapour, SingaporeExecuted well-designed integrated B2B marketing strategiesManaged all aspects of account management relationships, sales and logisticsResponsible for account development, assessing client needs and identifying solutions
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Education
- Level 3 Award in Wines, Wine Steward/SommelierWine & Spirit Education Trust2021Level 3 Award in Wines, Wine Steward/Sommelier
- Wine Steward/SommelierAssociazione Italiana Sommelier (A.I.S)2018Wine Steward/Sommelier