Description

I help brands transform ad spend into predictable growth. With $8M+ managed across e-commerce, telecom, healthcare, and fintech, I engineer paid media ecosystems and full-funnel strategies powered by advanced multi-touch tracking. From Google and Meta Ads to analytics dashboards and conversion funnels, I thrive on turning complex data into scalable revenue.

Languages

Spanish
Native or bilingual
Portuguese
Native or bilingual
English
Fluent

Workplace preferences

Remote only

Primarily works remotely

Galgar Digital
Performance Manager
DIGITAL AND IT
August 2020 - Today (5 years and 10 months)
Brasília, Brazil
• Developing Sales Funnels
• Performance analysis of Google, Meta, LinkedIn e TikTok campaigns
• Creation and optimization of Ads campaigns
• Setting up Tracking (UTMs, Looker Studio Dashboard)
• Preparing sales reports, presenting data such as ROI, CPC, Sales Rate, Cost per Sale, etc.
• Data analysis in client CRMs
• Meeting with clients
• Implementation of tags and pixels on websites
• Conducting A/B Tests
Google Tag Manager Data analysis Google Analytics LinkedIn Marketing Facebook Marketing
Celero
Senior Paid Traffic Analyst
February 2020 - July 2020 (5 months)
• Creating lead generation campaigns for the sales team
• Developing Sales Funnels
• Preparing sales reports, presenting data such as ROI, CPC, Sales Rate, Cost per Sale, etc.
• Setting up Tracking (UTMs, Dashboards)
• Conducting A/B Tests
Ignição Digital
Performance Marketing
April 2019 - February 2020 (10 months)
• Performance analysis of Google, Meta and LinkedIn campaigns.
• Creation and optimization of Ads campaigns.
• Updating Excel spreadsheets.
• Setting up Tracking (UTMs, Dashboards)
• Configuration and installation of tags and pixels.
• Lead generation for info product launches.
• Ticket sales campaigns.
• Conducting A/B Tests