Description

Je suis expert CRO complet, spécialisé dans la personalisation UX avec ciblage prédictif. Formé par le parcours Grande Ecole HEC Paris que j'ai intégrée sur concours et complété par une spécialisation dans le Digital à Télécom Paris, mon parcours académique m'a permis de développer un sens business avancé et en contact permanent avec la réalité technique des projets auxquels je participe.

Languages

French
Native or bilingual
English
Native or bilingual
Arabic
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km)

MISSIONAT L'ORÉAL GROUP
SCALE MANAGER, CONSULTING
January 2021 - January 2022 (1 year)
Clichy, France
In charge of scaling all 4 ModiFace AI services (L'Oréal Startup based in Toronto)
•Building, reviewing and updating rollout kits
•Onboarding brands on services for rollouts
•Mapping-out APIs for service integration (Product APIs, Survey APIs…)
•Following up on service pilots and updating rollout roadmaps
•Assessing service scale readiness on a regular basis
•Enhancing Scale & Success team processes
Kameleoon
LEADAI CONSULTANT
January 2018 - January 2021 (3 years)
Paris, France
In charge of all Predictive Targeting personalization projects for Kameleoon's AI clients' portfolio
•Conception and formalization of new AI use cases
•ROI projections during pre-sales, conception and development of standardized ROI projection tools for the Sales team
•Customer Relationship management for key AI clients (Cdiscount, SFR, FDJ, PVCP, Toyota, Corsair, RAJA, Swarovski, LIDL, Philip Morris, OUI SNCF…)
•Configuration, launching and monitoring of all algorithms' learning
•Projects model validation, development briefs' writing, production monitoring and testing prior to final delivery
•AI Projects' processes and Kameleoon Predict™ interface enhancement
•Conducting weekly meetings for Data, Consulting and R&D teams along with Management representatives
•Regular writing and posting of insightful articles on the company's blog, both in French and English
•Hiring and managing Data Scientists for extraction tools' enhancement and performance monitoring reporting
AEGC
DIGITAL CONSULTANT
January 2017 - January 2018 (1 year)
Paris, France
Self-entrepreneur at my own Digital Marketing and Digital Strategy Consultancy
•Redesigning a new startup's business model prior to launching
•Redesigning a small food and beverage distribution company's Marketing strategy
•Study for the conception of a Sales playbook for an online virtual visits' company
•Development of a communication, referencing and acquisition strategy for a small restaurant chain