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Tyler Speer

E-commerce Executive, growth hacking marketplaces

Moves to Edinburgh

  • 55.9521
  • -3.18899
Propose a project The project will only begin when you accept Tyler's quote.
Propose a project The project will only begin when you accept Tyler's quote.

Location and geographical scope

Location
Edinburgh, United Kingdom
Can work in your office at
  • Edinburgh and 50km around

Preferences

Project length
  • ≤ 1 week
  • ≤ 1 month
  • Between 1-3 months
  • Between 3-6 months
  • ≥ 6 months
Business sector
  • Consulting & Auditing
  • Digital Agency and IT company
  • E-commerce
  • High Tech
  • Luxury Goods
+9 autres
Company size
  • 11 - 49 people
  • 50 - 249 people
  • 250 - 999 people
  • 1000 - 4999 people
  • ≥ 5000 people

Verifications

Languages

Categories

Skills (37)

Tyler in a few words

Entrepreneur and Company Executive supporting brands and agencies in eCommerce, Business development and advertising. Grew agency from 2 to +180 in 5-years with 200m under management. Passionate about Learning & Development and strategic business planning. Give me something that is broken and I can help fix it.

Experience

Channel Bakers - Global eCommerce & Advertising Agency

E-commerce

Managing Directory - EMEA Business Development and Sales Operation

United Kingdom

April 2020 - Today (1 year and 5 months)

- Drove our global business strategy through planning, talent management, and leadership training across the US, Asia, and Europe.
- Driving technological innovation to contribute to the company knowledge-base and optimize efficiencies
- Developed on-going product and sales training program to strengthen team performance and achieve stretch sales goals
- Work with Amazon to improve and enhance beta products for advertising and retail - Oversee key staff expansions across multiple divisions including ad operations, engineering, eCommerce management & sales
- Analyzed market research and developed new strategies to meet competitive market conditions.
- Was key in building an international customer base of nearly 200 sales accounts supporting 11+ countries and established relationships with potential clients in key markets.
- Create and execute learning & development tools for sales, client communication and ad operation, to provide key training to new and existing team members

Hearst, Alpha Building & Crane, Thesis Branding, Aielron, etc.

Consulting & Auditing

Business Consultant

January 2006 - January 2019 (13 years)

- Developed key industry insights and support for start-ups utilizing business experience and educational background.
- Industries include: product development, brand recommendations, analytical insights, capital raising and presentation development / delivery.
- Wrote copy for everything from blog postings, direct-mail letters, email campaigns and advertising.
- Influence direction of businesses from a sales perspective with recommendations and training.
- Implemented new lead generation processes. Interface with clients and vendors on behalf of the company as needed. Selected Contributions:
- Created and managed marketing campaigns, including writing copy for online and direct mail.
- Doubled projected business sales from the previous fiscal year as a business development rep for a startup
- Created Hearst Media presentation for Executive VP to support acquisition and consolidation of media assets
- Used expertise to mediate financial deadlock resulting in payment of three-year overdue invoice.

Apple

High Tech

Business Development

Cupertino, United States of America

January 2009 - October 2015 (6 years and 9 months)

- Led team focused on driving B2C sales growth in region.
- Support over 100+ staff driving a unified customer experience, acquiring incremental revenue through consistent sales messaging.
- Was responsible for staff development through coaching and development.
- Developing processes & training material for internal employees while increasing customer engagement around business sales process in highly-technical solutions selling environment.
Selected Contributions:
- Leveraged business analytics (purchasing patterns, census data, etc.) to develop targeted marketing campaigns increasing business sales to 139% to forecast
- Implemented customer segmentation to identify and engage companies that were underserved, increasing outbound efforts 150% higher than the market standard
- Developed a consistent business events schedule to engage existing customer base and provide new avenues for lead generation, increasing active customer base from 18% to 42%

External recommendations

Check out Tyler's recommendations

Education

Certifications