Search for a freelancer Post a project
Malt welcom

Welcome to Meryem's freelance profile!

Malt gives you access to the best freelancers for your projects. Contact Meryem to discuss your project or search for other freelancer profiles on Malt.

Meryem Alami Talbi

Digital Marketing Expert

Can work in or around Paris

  • 48.8546
  • 2.34771
New
Propose a project The project will begin once you accept Meryem's quote.
Propose a project The project will begin once you accept Meryem's quote.

Location and workplace preferences

Location
Paris, France
Can work onsite in your office in
  • around Paris and 50km

Preferences

Project length
  • ≤ 1 week
  • ≤ 1 month
  • Between 1-3 months
  • Between 3-6 months
  • ≥ 6 months
Business sector
  • E-commerce
  • Digital & IT
  • Fashion & Cosmetics
  • Internet of Things (IoT)
  • Luxury Goods
+6 autres
Company size
  • 2-10 people
  • 11 - 49 people
  • 50 - 249 people
  • 250 - 999 people
  • 1000 - 4999 people

Verifications

Freelancer code of conduct signed
Read the Malt code of conduct

Verified email

Languages

Check out languages spoken by Meryem

Categories

Skills (14)

Meryem in a few words

5+ years experience in Digital Marketing and E-commerce.
- Built the User Research at one of the finest Concept Store in Europe.
- Featured on Facebook Success Stories page.
- Contentsquare Quarterly Champion France Q1 2021.
- Tenacious and challenge driven with proven leadership on project management.

Experience

Smallable - SMALLABLE

E-commerce

User Researcher

Paris, France

March 2021 - March 2022 (1 year1 year)

In charge of developing the User Research and establishing a customer-centric culture within the company.
- Contributed to defining product strategies and roadmaps.
- Created personas to enhance performance.
- Built privileged relationships with clients following several interviews to give them the best user experience.
User Research User Testing Product management UX/UI

Smallable - SMALLABLE

E-commerce

Marketing Project Manager

Paris, France

November 2018 - February 2020 (1 year1 year and 3 months)

- Developed a new CRM platform with a database of 1 million contacts.
- Designed the loyalty program, defining goals and target groups and budgeting.
- Managed the web analytics migration from Google Analytics to Eulerian.
- Defined UX/UI strategy with the co-founder and managed the co-ordination of the website redesign.
Web analytics CRM UX/UI Google Analytics Eulerian Gestion de projet Fidélisation

Smallable - SMALLABLE

E-commerce

Traffic Manager

Paris, France

May 2018 - October 2018 (5 months)

Responsible for driving traffic on the English site (~600k MUVs) and enhancing users' engagement.
- Built and managed worldwide paid social media strategy which resulted in 67x return on ad spend across all campaigns and 124x return on ad
spend with dynamic ads.
- Managed the marketing budget maintaining the spend under 5.6 % of sales revenue and a minimum of 2.2 ROI.
Traffic Management Web analytics Facebook Marketing Réseaux sociaux CRM SEM Affiliation Display

Monnier Freres

E-commerce

Digital Marketing Manager

Paris, France

October 2017 - February 2018 (4 months)

Check out Meryem's experience

External recommendations

Check out Meryem's recommendations

Education

Check out Meryem's education