Matthieu Dixte

social media / insights analyst

Remote from Nantes

  • 47.218371
  • -1.553621000000021
  • Indicative rate €250 / day
  • Experience 7+ years
Propose a project The project will only begin when you accept Matthieu's quote.

Availability not confirmed

Part time, Evenings & week-ends

Propose a project The project will only begin when you accept Matthieu's quote.

Location and geographical scope

Location
Nantes, France
Remote only
Works remotely most of the time

Verifications

  • Verified email

Influence

Languages

  • Allemand

    Limited working proficiency

  • Anglais

    Full professional proficiency

  • Français

    Native or bilingual

Skills (10)

Matthieu in a few words

Digital Native et Insights Analyst chez iAdvize. Une devise simple rythme mon quotidien professionnel : Keep It Simple and Smart. Mes domaines de prédilections s'articulent autour du Social Media, Social Ads, Web Analytics, Data Viz avec Tableau Software, conseils en Webmarketing...

Experience

iAdvize

E-commerce

Insights Analyst

Nantes, France

December 2015 - Today

• Ensure product priorities are data-driven and serve short-term & long-term goals, by exploring customer research and product data & developing goals and tracking metrics
• Define, plan & conduct user research, and proactively deliver compelling insights to the product management and design team, in order to implement changes in existing products that will positively impact customer experience and drive positive business outcomes for iAdvize
• Identify opportunities to improve our product based on customer feedbacks and help quantify the impact of qualitative insights coming from direct customers input, Sales, Customer Success & Marketing teams
• Support each product team in their success metrics definition from project brief to creating actionable reports / post-launch analysis
• Spread a focus on business outcomes in the product culture by creating objective data-driven stories that influence and convince product teams to prioritize business-outcome oriented projects
• Make research results documented & accessible & adapt process and practices to the growing needs of the organization

> Follow a portfolio of 200+ customers (Cdiscount, EDF, Voyages-Sncf, SFR, House of Fraser, Dior, Disney, Petit Bateau, Bouygues Telecom, Cofidis, Air France, Nespresso, Bonne Gueule...)

LMWR

Consulting & Auditing

Social Media Manager

Nantes, France

June 2013 - December 2015

- Defined the Social Media business plan of LM Y&R (process & methodologies, offers & pricing, tools to use, Social Media values...) ;
- Creation of Social Media Strategies for clients ;
- Conception of creative operations ;
- Manage Social Ads (Facebook, Twitter, Youtube...) ;
- Monitoring and e-Reputation ;
- Management of 2 community managers ;
- Dedicated reporting about Social Media activity ;
- Oral presentation for Bid solicitation.

Portfolio: Savéol, Cuisine Plus, Daco Bello, Martinique tourisme, Auvergne Nouveau Monde, Dorel (Bébé Confort), Meubles Célio, Jersey island, île de Noirmoutier, Vendée tourisme, Nutrisanté, Le Guérandais, Sarthe Me Up, Komilfo, Beaulieu, TER Bretagne, Audacity Saint Nazaire, Rennes Métropole...

Office de tourisme des Sables d'Olonne

E-commerce

Webmarketeur

85100 Les Sables-d'Olonne, France

September 2011 - March 2013

In charge of Webmarketing within the communication department.

- Defined Social Media & Webmarketing strategies ;
- Project management about web & mobile ;
- Community Management ;
- E-mailing ;
- Digital ads : Ad words / Display ;
- Reporting ;
- Digital press relation & blogging.

Office de tourisme des Sables d'Olonne

Social Networks

Community Manager

85100 Les Sables-d'Olonne, France

September 2010 - July 2011

Community manager alternately during a double graduate:
Sales Manager (CNAM) & Touristic Webmarketing (CAP Vers)

- Community management ;
- Editorial charter ;
- Creative brand content ;
- Monitoring & E-reputation ;
- Reporting & Dashboard.

Certifications

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