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Rhea Tabbara

Marketing Strategy Consultant

Remote from Monaco

  • 43.7311
  • 7.4197
New
Propose a project The project will only begin when you accept Rhea's quote.
Propose a project The project will only begin when you accept Rhea's quote.

Location and geographical scope

Location
Monaco, Monaco
Remote only
Primarily works remotely

Preferences

Project length
  • ≤ 1 week
  • ≤ 1 month
  • Between 1-3 months
  • Between 3-6 months
  • ≥ 6 months
Business sector
Would prefer:
  • Fashion & Cosmetics
  • Culture
  • E-commerce
  • Entertainment & Leisure
  • Environmental
+11 autres
Would prefer avoiding:
  • Civil Engineering
  • Consulting & Audits
  • Defense & Military
  • Digital & IT
  • Energy & Utilities
+2 autres
Company size
  • 1 person
  • 2-10 people
  • 11 - 49 people

Verifications

Languages

Categories

Skills (44)

Rhea in a few words

A results-oriented Marketing Director with 7+ years of experience in driving effective marketing strategies to optimise performance and boost customer engagement. A pragmatist at heart, I am passionate about creative brand strategy and have earned recognition for growing company revenue via content, partnerships and advertising. I can help your brand lead and direct your marketing activity while bringing structure to your company.

Experience

Carlo App

Tech

Marketing Director

Monaco, Monaco

November 2020 - Today (1 year and 1 month)

- Industrialised Carlo’s marketing activity to prepare company’s international expansion
- Defined & directed marketing strategy for all Carlo locations across: app, advertising, SEO/SEM, social media, email, website, events, partnerships, press
- Oversaw execution of Carlo’s marketing activity with marketing intern & city managers
- Implemented event tracking & reported on monthly marketing performance
- Initiated incentivising program & merchant partnerships to drive user engagement & merchant activation
- Shaped a brand identity & voice inline with company values

Sister Jane

Retail (Large Retailers)

Marketing Manager

City of London, United Kingdom

November 2017 - November 2019 (2 years)

- Expanded brand's digital channels: affiliate, social shopping
- Planned content for social media, website and CRM
- Initiated commercial initiatives and digital advertising campaigns to drive growth and performance, generating: +104% gross sales, +42% online traffic, +60% sell-through

Alexander McQueen

Retail (Large Retailers)

Marketing Coordinator

City of London, United Kingdom

July 2014 - October 2017 (3 years and 3 months)

- Coordinated media orders for local, international and franchise advertising campaigns
- Planned brand digital content creation for social media
- Localised global marketing strategy to franchise markets
- Managed brand "Influencer" project
- Launched brand WeChat account

External recommendations

Check out Rhea's recommendations

Education