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Joan Carles Cardell Gaya

Lead Experience Designer and Product Strategist ✨

Moves to Berlin

  • 52.517
  • 13.3888
High Potential
Propose a project The project will only begin when you accept Joan Carles's quote.
Propose a project The project will only begin when you accept Joan Carles's quote.

Location and geographical scope

Berlin, Deutschland
Can work in your office at
  • Berlin and 50km around


Project length
  • ≤ 1 week
  • ≤ 1 month
  • Between 1-3 months
  • Between 3-6 months
  • ≥ 6 months




Skills (38)

Joan Carles in a few words

I have over six years of experience conceptualizing and crafting digital experiences and products, advocating for users, and helping businesses to understand their customers’ needs while chasing big and innovative ideas. In that time, I worked on more than forty international projects across a wide range of industries and built for all kinds of platforms.

Currently, I am based in Berlin (Germany) and always on the look for cool projects where I can bring my knowledge and expertise, especially taking a strategic role. Let’s be clear, I am not a Design Unicorn nor I want to be one. My skill set is diverse, but I believe the only path to truly elevate product design beyond quality standards is through the collective efforts of different design specialists.

Let's connect and make an impact, should we? 👋


Portfolio only available to registered users



Food Industry

Senior Product Designer

Berlin, Germany

February 2020 - January 2021

Developing an overarching design strategy while establishing a UCD data-driven culture on the core of the company. I scaled and co-mentored the design team, as well as implemented Lean UX processes and research methodologies to drive successful design. I also took a leading role in driving exploration, ideation, conceptualization, and validation for all potential features.
User Experience Design UX Design UX Product design User Research Design lead Lean UX Lean startup Interaction Design Wireframing Prototyping Information Architecture Usability Testing Product Strategy Workshops Conceptualization Ideation Responsive design Responsive website

Deutsche Bank

Banking & Insurance

Principal UX Designer

Frankfurt Am Main Area, Germany

September 2017 - September 2020

Co-developing a strategy to raise UX maturity in the organization and scale the design team’s resources, specialization, and processes organically across multiple departments at the Digital Factory. I took a principal role by leading the Deutsche Bank Mobile design team, and drove the UX research and design practices for most of its potential features, having an impact on the lives of millions of customers.


Digital Agency and IT company

Senior Interaction Designer

Barcelona y alrededores, España

May 2015 - April 2019

Working on more than 30 international innovation cross-industry projects at the Mobile Competence Center under Scrum's framework, leading small multidisciplinary design teams and managing direct communications with clients, stakeholders, and development teams, in order to create and improve digital solutions for a wide range of platforms such as desktops, tablets, smartphones, wearables or POS terminals. My main tasks are focused on functional analysis, usability consultancy, information architecture definition and refinement, IxD - HCI design, accessibility, and user research.

Universitat Pompeu Fabra


UX Researcher Associate

Barcelona Area, Spain

August 2014 - September 2015

External recommendations

Check out Joan Carles's recommendations