Federico is an internationally awarded copywriter, originally from Argentina and currently working as a freelance creative. He is also co-founder of Creative Container, a freelance collective of experienced creatives and filmmakers shipping ideas worldwide.
Previously he worked at DDB Germany for 2 years and a half, where he had the chance to win 3 Gold Lions -Outdoor Craft Copywriting- and 3 Silver -Outdoor Campaign- for the Ikea campaign "Decisions". And before that he worked at Ogilvy Düsseldorf for two years, where he also got recognition at several awards.
Early on, Federico started his career in Argentina in El Cielo. Two years later, he moved to Ponce Buenos Aires, one of the most creative agencies in the LOWE network.
After three and a half years, in which a seed grew inside his heart & mind, he finally decided to start a new adventure. He moved to Germany with a bag full of winter clothes and a couple of contacts. Lucky for him, he started working at Ogilvy Düsseldorf soon after he moved.
During the last 14 years brands like Apple, Persil, Ikea, Volkswagen, Coca-Cola, Amazon Gaming, Deutsche Telekom, Philips Global, Hyundai, Unilever, Axe, Rexona, Stella Artois, Cartoon Network, Sony Entertainment TV and Pepsico Mexico kept him entertained for hours, and hours and extra hours. And some weekends, too.
Agencies he worked as freelancer: Jung von Matt (Sports & Neckar), Grabarz & Partner, DDB, Innocean Berlin, BBDO Berlin, Grey, TBWA, Saatchi&Saatchi, David, TBWA/MediaArtsLAb, Butter, and counting.
He was recognized in major advertising festivals such as Cannes, One Show, ADC, Europe ADC, Ojo de Iberoamerica, Wave, El Diente, FIAP & Premios Clarín.
When he is not working or writing in third person, Federico also likes to shoot short films and video clips. Indeed, his last documentary is currently touring through festivals and has already been nominated in some competitions.
Ah, last but not least. Federico is in love with Messi.