Daniel Frontini-Azuaje

B2B Marketing professional (technology sector)

Moves to Paris

  • 48.8546
  • 2.34771
Propose a project The project will only begin when you accept Daniel's quote.
Propose a project The project will only begin when you accept Daniel's quote.

Location and geographical scope

Location
Paris, France
Can work in your office at
  • Paris and 50km around

Preferences

Project length
  • ≤ 1 week
  • ≤ 1 month
  • Between 1-3 months
Business sector
  • E-commerce
  • Digital Agency and IT company

Verifications

Languages

Categories

Skills (43)

Daniel in a few words

B2B Marketing professional fluent to conduct business in English, French and Spanish. Unique background that combines international business, sales, marketing (online and offline) and partner management, in the technology/software sector. Unmatched passion and strong sense of leadership, creativity, adaptability, accountability and proactivity. A true business partner that provides innovative & strategic solutions.

Experience

Talentsoft - Groupe Talentsoft

International Partner Marketing & Canada Field Marketing Manager

Paris Area, France

January 2019 - March 2020

- Define, negotiate and execute co-marketing plans with resellers and product partners across Europe for lead generation and pipeline growth. Ongoing review of main KPIs with internal and partner stakeholders. - Adapt and customize marketing assets and campaigns, based on partners’ needs and the local market. - Share marketing guidance, leadership and best practice with partners. - Support the launch of the new Talentsoft Marketplace offer, and negotiate new agreements. - Spearhead the Canadian marketing plan, including media buying, ABM, SEA, SEO, social media, events, webinars, etc (marketing generated pipeline weight increased to 60%, up from 30% vs. previous year). - Localize the global content strategy including product, thought leadership content and success cases to increase lead gen while managing the full marketing funnel (TOFU, MOFU and BOFU campaigns).

Talentsoft - Groupe Talentsoft

Regional Field Marketing Manager & Partner Marketing Manager

Région de Paris, France

March 2017 - January 2019

- Develop and implement the marketing strategy for new markets (Spain, Italy, Brazil and Colombia). - Execute tailor made marketing campaigns with global and local content (emailing, events, social/paid media, partners and other institutions (E.g. French Chamber of Commerce). - Launch the channel marketing (resellers, services and product partners) and a partner engagement plan (C-suite, KAM, consultants, etc) for the French market. - Negotiate and manage sponsoring contracts by engaging Talentsoft’s ecosystem for the company’s annual user conference. (Services & product partners: Accenture, Microsoft, DXC Technologies, ADP, Indeed, etc).

LATAM Airlines

Regional Marketing Manager (France, Belgium, Netherlands and Luxembourg)

April 2014 - August 2016

-Manage the annual marketing budget (+500k USD). -Responsible for the definition and adaption of the 360° marketing strategy and positioning of the airline of reference of Latin America, in the local tourism and corporate travel market (digital and offline marketing, advertising, social media, and public relations). -Manage the operational B2B and B2C marketing plan (marketing campaigns, promotions, corporate communication, partnerships, sponsoring, workshops, trade shows, client events). -Responsible for the launching campaign of the new LATAM Airlines brand. -Responsible for all sponsoring and partnerships activities (BNP PARIBAS MASTERS, Airbus, Musée du quai branly, etc).

BNP Paribas Cardif - BNP

International Marketing Project Manager - Asia

December 2011 - April 2014

External recommendations

Check out Daniel's recommendations

Education